Direct Marketing Executive

An outstanding opportunity has arisen for an energetic, self-motivated and flexible Direct Marketing Executive to join Greenpeace, the world's most iconic and determined campaigning organisation.

Greenpeace is an independent global campaigning organisation that acts to defend the natural world and promote peace by investigating, exposing and confronting environmental abuse, and championing environmentally responsible solutions.

We couldn't do all this without our dedicated and generous donors. An exciting position has arisen in our Fundraising Department, where we are looking for a self-assured, analytical Direct Marketing Executive. You will join the Supporter Recruitment Team, where you will use a variety of techniques and channels to bring in those much needed supporters.

In return we can offer you a friendly, fast-paced, immensely rewarding working environment where creativity is encouraged, ideas are supported and there is ample opportunity for personal development. In this role you will ensure our growth targets are met by maximising supporter recruitment opportunities, taking responsibility for specific marketing campaigns and focusing on lead generation and conversion.

There is also potential for the right candidate to develop into a Senior Direct Marketing Executive role, with corresponding increases in both responsibility and salary, over time.

Reporting to the Supporter Recruitment Manager, you will also:

• Monitor the performance of supporter recruitment activity on a daily basis, feeding back on key KPIs and results in team meetings and providing data for monthly reporting.
• Help manage our tele-marketing conversion and reactivation programmes.
• Reforecast and deliver end of year projections on a quarterly basis.
• Help ensure that the welcome process is appropriate to each supporter, improving individual journeys.
• Contribute to our campaigning by representing Fundraising on at least one major campaign team.
• Develop a working knowledge of the Greenpeace supporter database, email platforms and CMSs.

The successful candidate will be an adaptable, target-driven individual who's hugely enthused about our values and aims, is adept at utilising a range of channels, and has some experience using direct / digital marketing techniques. They will have excellent communication, numerical and people skills and will bring an upbeat, can-do attitude to their work.

In addition, they will have:

• Experience of sourcing, briefing and managing external agencies, suppliers, print and fulfilment houses.
• An understanding of and enthusiasm for database and relationship marketing.
• Experience of evaluating product / fundraising performance, and of working to budgets and monitoring costs.
• A flair for communicating directly with supporters through various channels.
• A background producing precise and accurate briefs and reports, and in evaluating and amending direct marketing copy and creative / design work.
• Excellent IT skills, alongside the ability to keep accurate records and maintain systems.

Greenpeace stands for positive change through action and everyone who works for us is passionate about what we are trying to achieve. Join us and you will be part of an active, ambitious organisation which prides itself on being an inspiring place to work.

For further information about this role and how to apply, please download the Job Pack below or visit our website.

Please note that in applying for this post you must be able to demonstrate that you have the right to work in the UK

Greenpeace promotes equal opportunities and welcomes applications from all sections of the community. We select people purely on their skills and abilities.