Digital Marketing Fundraising Manager

Location: Godalming, Surrey – HQ.
Working Pattern: Godalming, UK (hybrid working pattern 2x days in the office)
Job Type: Full-time; Permanent
Salary: £40,000 - £45,000 (depending upon skills and experience)
 
Do you have a proven track record in digital marketing?
 
We are looking for a talented and experienced digital marketer to work with the UK Fundraising team and lead the digital fundraising programme.
 
About Us
 
Compassion in World Farming International is a leading global organisation dedicated to ending factory farming worldwide. We were founded in 1967 by Peter Roberts, a British farmer alarmed by the rise of factory farming. Over the past 50 years, we have made major strides in abolishing inhumane practices such as barren battery cages, veal crates, and sow gestation crates in the UK and Europe.
 
Our approach involves campaigning, advocacy, and engagement with policymakers at national, intergovernmental, and corporate levels, building a movement of individuals concerned about animal welfare and the health and sustainability of our food. We are driven by a passion for animal welfare and food system change, believing in a future where animals are treated with compassion and respect, and where sustainable farming practices prevail for a healthy planet.
 
Our international headquarters are in Godalming (UK), with team members in 14 countries on four continents including the US, Italy, France, Poland, the Netherlands, Spain, Czechia, China, and a specialist policy office in Brussels. This role is part of the Global Fundraising Directorate of over 50 staff, consisting of Philanthropy, Individual Giving, Legacies, Digital, CRM and Brand teams, based internationally, primarily in the UK (HQ) and our six other fundraising markets in the USA and Europe.
 
About The Role
 
The purpose of our Digital Marketing Fundraising Manager role is to help end factory farming by managing and marketing a diverse portfolio of digital products and budget, to achieve ambitious lead generation, acquisition, and retention income growth targets, that will fund Compassion’s vital work. This includes developing and delivering strategic digital campaigns across paid media, email, web, and eCommerce platforms, working collaboratively with internal teams and external agencies to produce compelling content and optimise performance.

The position suites a creative and data-driven approach, with a focus on audience engagement and conversion, and a commitment to continuous improvement through testing, analysis, and innovation. By helping to drive digital fundraising success, this position will play a key role in expanding Compassion’s reach and impact, helping to build a movement for change and secure sustainable funding for our global mission.
 
About You
 
To succeed in this busy and vital role, your passion for digital marketing and communications will be matched by your ability to be a proactive self-starter who thrives in a fast-paced, mission-driven environment. You will be part of a small but expert team, which focuses on changing the world, and your strategic thinking and hands-on approach will be key to delivering results.
 
With a strong track record of leading best-in-class digital fundraising and marketing programmes at a senior level, you will bring both vision and precision to your work. You will need to be entrepreneurial, innovative, and creative, with exceptional communication skills and the confidence to lead across a wide range of digital channels.
 
From social media advertising and display to email, web, eCommerce, and beyond, you will know how to craft compelling campaigns that inspire action and deepen supporter engagement. You’ll be able to analyse performance, optimise campaigns, and adapt quickly to new opportunities that will ensure that Compassion’s digital fundraising continues to grow and evolve in line with our ambitious goals.
 
Why Join Us
 
This is a fantastic opportunity to use your skills to create impactful and creative marketing programmes that directly support the mission to end factory farming and build a more compassionate global food system. At Compassion in World Farming, you'll be part of a passionate, purpose-driven team that values your voice, supports your growth, and empowers you to make a real difference. 

Join our team and make a lasting impact, while being part of a workplace that values and supports you every step of the way:
 
- Enjoy an enhanced annual leave of 25 days per year, along with bank holidays
- Our comprehensive benefits package includes core offerings like Health Cash Back Plan
- MHFA support – 24/7 GP access and Employee Assistance Programme
- Free onsite parking and office next to mainline station
- Optional savings schemes like the Cycle Benefit scheme
- Embrace a fulfilling career that prioritises your well-being, while also enjoying excellent development opportunities
- Hybrid working model (dependant on role and location)
- A defined contribution pension scheme
- Enhanced discretionary company sick pay
- Premium Subscription to Calm App
 
To Apply: 
 
If you have the skills and experience to excel in this role, we are keen to hear from you and welcome your support in contributing to our globally impactful cause. Please submit your CV and a cover letter, outlining how you meet the Person Specification detailed in the job description. Please note that we reserve the right to commence interviews on a rolling programme.
 
Application Information:
 
Closing date: 9am on 22nd August 2025
1st Stage (Teams) Interview : Friday 29th August
2nd Stage (Face to Face at HQ) Interview : Thursday 4th September

No agencies please.
 
In order to comply with legal requirements, as part of our selection procedure we ask all potential employees to prove their eligibility to work in the UK.
 
Compassion in World Farming is absolutely committed to providing equal opportunities for everyone regardless of their background.  We value diversity and live experience and acknowledge the underrepresentation of people from certain backgrounds, both within our organisation and across the sector.  We welcome applications from underrepresented groups, whether these be of ethnicity, gender, identity, religion, physical ability, sexual orientation or other.
 
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