Virtual Events Manager (Projects)

Every three minutes someone in the UK develops dementia: a progressive and complex condition that can be devastating for the whole family. One in two of us will be affected by dementia in our lifetime, either by caring for someone with the condition, developing it ourselves, or both.

Dementia UK is the specialist dementia nursing charity that is there for the whole family. Our specialist nurses, known as Admiral Nurses, provide free, expert advice, support and understanding to help families care for their loved one. Every day, Admiral Nurses help families up and down the country to have the best life possible, for as long as possible.

About the role

This is an exciting opportunity to be part of our Virtual Events Team and contribute to the successful delivery of a diverse portfolio of virtual events through effective acquisition campaigns and outstanding supporter experiences.

As Virtual Events Manager (Projects), you’ll help craft meaningful supporter journeys across email, SMS and other channels, using research and insights to inform your approach. You will drive acquisition across the portfolio, using data and insight to improve our digital marketing campaigns as well as actively monitoring the performance of live campaigns. You will be a key contact for our agencies and will develop strong working relationships with them.

A key part of the role involves identifying strategic opportunities to expand our virtual events offering, drawing on market and sector trends to make informed recommendations to the Senior Mass Participation Manager and Head of Mass Participation. You’ll also contribute to the development of our annual budget and help shape the long-term vision for the programme.

Collaboration will be key as you’ll work closely with colleagues across Fundraising, Marketing and Communications to drive internal engagement, boost income and enhance the reach of our virtual events. As line manager to the Virtual Events Executives, you’ll nurture their growth and create a positive, supportive team environment.

The ideal candidate will have a strong track record in delivering engaging supporter journeys and successful digital marketing campaigns. You will be confident in managing mass participation events and using your skills to maximise income, engagement and retention. Have strong relationship building skills to engage with our partner agencies.

If this sounds like you, join us in making a difference in the lives of those affected by dementia.

Our culture

In addition to a competitive salary and a generous benefits package, we truly value our people. It’s important for us to create a working environment that looks after our workforce to support them in achieving their full potential. You will become part of a diverse and dedicated team who are supported to use and develop their skills. We recognise and value the key role you will play in delivering our strategic plans for the benefit of those living with dementia.

Our staff have a voice. Representatives from different roles and levels across the organisation positively contribute to and lead on our working groups around health and wellbeing, menopause, and equity, diversity and inclusion.

Dementia UK is proud to welcome everyone. We aim for a truly inclusive culture with talented, diverse teams that represent a variety of backgrounds, perspectives, and skills. We celebrate difference and individuality and encourage everyone to join us and be their whole selves always.

Dementia UK is a Disability Confident Employer. If you’d like support to make an application, contact the recruitment team.

By applying to join Dementia UK, you acknowledge that in the event you are successful for the role, any offer and your ongoing employment will be conditional on you having or obtaining the right to work in the UK.

*Please note that any decision on flexible working is based on business needs 

When you apply for a job at Dementia UK, we will collect certain information about you to process your application and assess your suitability for the role. Further details can be found in our privacy notice.