Head of Mass Participation

Are you passionate about mass participation fundraising, are excited about delivering growth and excel at providing inspiring leadership? Then this is the role for you!

This is a varied role managing three fundraising teams focussed on engaging the public in mass participation to deliver ambitious financial results as set out in our new fundraising strategy.

As well as delivering established activity the role includes product development, ensuring our portfolio of activity meets the needs of different audiences and compliments fundraising products across the charity.

About the Team

The Mass Participation Team is a crucial part of the Public Fundraising department, incorporating the Owned Events and Products, Challenge Events and Virtual Events teams, and has ambitious plans to raise £9m annually through a range of high-profile mass participation events and campaigns, including Facebook Challenges, third-party events such as the TCS London Marathon, and the charity’s flagship event RBC Race for the Kids.

About You

You will be a strategic thinker who works across the charity and as part of fundraising leadership but can also translate organisational priorities at team level. You will be able to inspire yet challenge your teams to realise their potential. You will be insight led, and drive activity based on this. And above all you will supporter focussed understanding how and why people engage through mass participation to support the charity.

The ideal candidate will also have:

- Experience of leading successful mass participation teams
- Excellent stakeholder management skills
- Experience of developing new products and propositions
- A real passion for working in public fundraising and delivering engaging and inspiring supporter experiences
- Experience of planning and delivering successful marketing campaigns

About the Charity

Every day brings new challenges at Great Ormond Street Hospital (GOSH). Every day, over 600 seriously ill children from across the UK arrive for life-changing treatments. Every day, young lives hang in the balance as patients, families and staff battle the most complex illnesses. And every day, the brightest minds come together to achieve pioneering medical breakthroughs that change the lives of thousands of children – and change the world. This extraordinary hospital has always depended on charitable support to give seriously ill children the best chance to fulfil their potential. Without donations, Great Ormond Street Hospital Charity can’t help fund ground-breaking research, advanced equipment, child and family support services, and the rebuilding and refurbishment of wards and medical facilities. Our staff help to raise these vital funds for the hospital. A better future for seriously ill
children starts with you.

Recently awarded with a ‘Best Companies 2-star accreditation' and placed number 17 on the 2019 Sunday Times Best 100 Not-for-Profit Companies list - we offer a range of attractive benefits including; a flexible approach to working, 30 days holiday, life assurance, enhanced employer pension contributions, and a discounted season ticket loan.

Our Commitment to Equality, Diversity and Inclusion

We recognise that people from some backgrounds are under-represented in our workforce and across the wider Charity sector. In April 2021 we launched our ambitious three-year EDI strategy committing to becoming a more inclusive workforce, reflecting the diverse communities that we work with and for and demonstrating this through all our areas of work.

A more diverse workforce will enable us to deliver even more impact and we particularly encourage applications from communities which are under-represented in the charity. This includes people from Black, Asian and Ethnic Minority backgrounds, people with a disability, people who are LGBT+ or who are from less advantaged socioeconomic groups.

Further information on our EDI strategy can be found on our website.

Please refer to the full job description below for more information.

How to Apply

Please click on the apply button in the top right-hand corner where you will be taken to a short application form to complete. You are encouraged to include a cover letter with your application, and should refer to the 'GOSH Charity Information Pack' on the Careers page of our website before you apply.

Closing date: 4th November

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